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5 Promotional Products that Give Back
Feb 19
Are you looking to capture people’s attention? For a promotion that really packs a punch, consider choosing a product that partners your organization with a social good program. By giving back t...
Continue ReadingThe Power of Perceived Value
Feb 05
In marketing terminology, perceived value is what consumers think a product is worth to them. Outside factors like personal memories or associations, celebrity endorsements, resemblance to a higher co...
Continue ReadingPrint's Not Dead: How Print Products Can Work for You
Jan 22
In the past decade, many businesses have moved away from print marketing to focus almost entirely on digital marketing. You may have even heard people say that print is dead. However, print media has ...
Continue ReadingFive Frugal Promotions for the Cost-Savvy Consumer
Jan 08
Did you know that promotional products are one of the most cost-effective ways to market your business or organization? Because people hang on to promotional products and use them in their everyday li...
Continue ReadingWhat Makes Gen Z Tick?
Dec 09, 2020
It’s the 2020s, and Generation Z is growing up. The generation includes people born between 1995 and the 2010s, putting the group’s eldest squarely in their mid-twenties. Chances are that ...
Continue ReadingGeneration Z vs. Millennials: What’s the Difference?
Oct 24, 2020
We’re all familiar with the stereotypes that characterize the millennial generation- avocado toast, “killing” chain restaurants, and being social media obsessed. But what actually de...
Continue ReadingThe Power of Promo: Why People Love Freebies
Oct 10, 2020
Getting free items can feel like winning the lottery. Whether it’s a free sample at the grocery store or a free trial of your favorite streaming service, it is always exciting to get something f...
Continue ReadingCase Study: Make a Spectacle
Sep 26, 2020
Description: Rubberized Sunglasses Industry: Broadcast Media / Telecommunication What it was purchased for: A vampire-based television show hosted blood drives at outdoor events. These were given ou...
Continue ReadingYour Guide to Drinkware
Sep 12, 2020
Mugs, tumblers, and bottles…oh my! There is an abundance of variety available when it comes to promotional drinkware, which can make it difficult to decide what is the best choice for your bran...
Continue ReadingOld School vs. New School Promo Products
Aug 29, 2020
It’s no secret – people love “vintage” products. Just look at the huge resurgence in vintage clothing that began in the early 2010’s and you’ll see what we’re...
Continue ReadingCase Study: Don't Bottle It Up
Aug 15, 2020
An oil & gas company was building employee gift packages that would appeal to their entire workforce during the COVID-19 public health crisis. With employees working both at home and continuing to wor...
Continue ReadingLead a Healthier Lifestyle With These 6 Promotional Products
Aug 01, 2020
Eating healthy. Weight management. Working out five times a week. There are many health-related resolutions we set at the beginning of a new year. But, do we follow through with them? Many times, the ...
Continue ReadingImprint Everything: A Guide to Printing Methods
Jul 17, 2020
Once you’ve found the perfect promotional product for your business or organization, the next step is to emblazon it with your logo or message. Depending on the item, there may be multiple decor...
Continue ReadingYour Guide to Promo Hats
Jul 03, 2020
A hat is a hat, right? With so many different styles available, it’s easy to get confused. With this quick guide to promotional headwear, you’ll learn the differences between the various s...
Continue Reading6 Products to Include in Every Holiday Gift Basket
Jun 19, 2020
It’s always a good idea to get those gifts planned out and ready to go before the holiday chaos begins, and that includes client appreciation gifts. But, what do you get them? Put in extra thoug...
Continue ReadingTake 5 of These Promotional Products for the Medical Field, and Call Me in the Morning
Jun 04, 2020
It can be tough for people in the medical field to get their names out to new patients. If you own a restaurant, you can have your cool mascot show up at a local sports game and toss out t-shirts. But...
Continue ReadingCase Study: A Spoon-taneous Promotion
May 21, 2020
Description: Spoon Mug Industry: Advertising What it was purchased for: A major coupon distributor was looking for a thank you to give out to advertisers. How it was distributed: The spoon mugs w...
Continue ReadingHow Promo Products Can Make a Lasting Impression
Dec 20, 2019
How would you describe your company in 30 seconds? This common sales technique is known as an elevator pitch, and the goal is to captivate the attention of your potential clients and explain how you...
Continue ReadingYour Guide to Promotional Shirts
Nov 21, 2019
If you've ever run a 5k or attended a basketball game, chances are you've got a promotional shirt in your drawers somewhere. According to PPAI's 2019 Consumer Study, wearables are the #1 most popular ...
Continue ReadingSchool's in Session: 7 Essential Supplies for Students
Nov 07, 2019
Students are back in the classroom and parents are scrambling to purchase all of the necessary supplies on each teacher’s checklist. From three different types of pencils, calculators, and folde...
Continue ReadingYour Product Decorating Questions Answered
Oct 24, 2019
You encounter promo products every single day. You hold them, wear them, and maybe even smell them. But, did you know every one of these products goes through an extensive design process, whether that...
Continue ReadingCase Study: Don't Run from this Promo!
Sep 28, 2019
Description: Running Belt Fanny Pack Industry: Sports / Fitness What it was purchased for: A nationwide gym chain was looking for an item to give away with the purchase of yearly membership...
Continue Reading8 Fall Promo Products
Sep 14, 2019
As the weather cools down, we’re having dreams of color changing leaves and all the fall themed events and promotions to come. From Halloween parties to homecoming football games, there are ple...
Continue ReadingCase Study: Pillow Box
Aug 30, 2019
Objective A children's hospital wanted to send a thank you gift package to donors. They wanted patients to be able to add a personalized touch to the gift to connect donors better to the cause. Prod...
Continue Reading6 Snap-Worthy Products for Every Photographer
Aug 16, 2019
Do you know what bokeh means? Aperture? That’s ok if you don’t, but many of your clients may know these terms if they are avid photographers! Whether they enjoy taking a flat lay shot of t...
Continue Reading6 Things You're Missing Out on by Not Using Promotional Products
Aug 02, 2019
Promotional products aren’t just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a pro...
Continue Reading6 Hot Products for the Grill Master
Jul 19, 2019
Nothing says summertime better than lounging on a pool float, roasting marshmallows under the stars, or feasting on tender barbecue. It’s time to light up the grill, because these smokin&rsq...
Continue Reading5 Promotional Products That Will Have Your Clients Dreaming
Jul 05, 2019
There are a lot of branding opportunities that go unnoticed in a world of t-shirts and coffee mugs. In fact, there’s an entire industry that spends every waking hour thinking of ways to help you...
Continue ReadingWork Hard, Play Harder: 6 Promotional Products to Promote a Healthy Lifestyle
May 23, 2019
Whether you’re playing a team sport, working out, running a marathon, or going to the game, these promotional products are built to fit any active lifestyle! Add your logo to any of these pro...
Continue ReadingWin Big With These Promotional Products for Sports Lovers
May 08, 2019
If you’re looking for some awesome gear to support your team—or for some killer merch for your team’s fans—we’ve got you covered with these awesome promotional products f...
Continue Reading6 Promotional Products That Put Safety First
Apr 24, 2019
Whether it’s on a construction site, warehouse, or a laboratory, it’s always important to help your workers stay safe. Encourage your employees to make safe choices all year long with thes...
Continue ReadingDrink It In: 6 Drinkware Products to Quench Your Thirst
Apr 10, 2019
What better way to put your money where your mouth is than to add your logo to some stylish drinkware? We have six unique picks to inspire your next drinkware order! Moscow Mule Gift Set Cheers to...
Continue Reading5 Out of the Box Promotional Products We Love…and You Will Too!
Feb 08, 2019
We’ve all been stuck in the same rut while trying to come up with some original ideas to appeal to customers. Are you in need of some extra product inspiration? If so, here’s a little e...
Continue Reading7 Financial Products That Are a Great Investment
Jan 25, 2019
Finance-themed promotional products are a great marketing investment and help increase brand awareness and customer loyalty. These 7 products can be used as financial seminar gifts, banking giveaways,...
Continue Reading5 Men's Wearable Promotional Products for the Office and Beyond
Jan 10, 2019
It’s fun giving out promotional products like fidget spinners and stress balls, but sometimes you need an option for the guy that likes to keep it a bit more professional. These business casu...
Continue ReadingTop 10 Promotional Product Ideas for the Construction Industry
Dec 27, 2018
Whether you’re working in the construction industry, cater to outdoor enthusiasts, or simply want to lead a company-wide safety session, having an array of timely, yet practical promotional prod...
Continue ReadingCase Study: Raise Your Glass!
Dec 13, 2018
Objective A local brewery wanted an eye-catching promotional item to place on tables that would boost their alcohol sales and highlight their weekly specials while encouraging enrollment for their ta...
Continue Reading5 Promotional Products for School That Are 2 Cool 2-B 4-Got-N
Nov 29, 2018
Each school year, millions of students hit the books, shoot some hoops, and work hard to bring home that golden 4.0 GPA. Sometimes, the best way to promote your brand is by supporting the students in ...
Continue ReadingAppreciation Gift
Nov 15, 2018
A realtor wanted to give a thank-you gift to those who purchased a new home with them. They chose the LED Carbon Fiber Aluminum Flashlight. They printed their logo along with the tagline, "We will bri...
Continue ReadingImprove Sales and Traffic
Nov 01, 2018
A hotel wanted to promote its amenities to guests in a personable, yet non-intrusive manner. The goal was to encourage guests to utilize hotel amenities instead of going off-site to fulfill their need...
Continue ReadingCase Study: Sharper Students
Oct 18, 2018
Description: Pencil Sharpener Industry: Construction What it was purchased for: A shipyard in a major city harbor has advocates who go out to local schools to promote shipbuilding. These advocates n...
Continue Reading6 Things You're Missing out on by Not Using Promotional Products
Oct 03, 2018
Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a product b...
Continue ReadingResort Incentive Yields Oceans of Opportunity
Sep 19, 2018
A five-star resort that frequently hosts corporate events for Fortune 500 companies wanted to reach out to corporate guests to entice them to return for family vacations. The goal was for the guests t...
Continue ReadingGive Your School Clubs a Boost With These Promotional Products
Jun 21, 2019
School clubs are an essential part of student life, and we’ve got the essential pieces you need to make the clubs a big success. These are promotional products that you can use for both to help ...
Continue ReadingThese Are the Tech-Savvy Promotional Products You Are Looking For
Jun 06, 2019
Technology advances exponentially. By the time you finish reading this article, you might be actually be reading it in some virtual reality café where Elvis is serving you a strawberry daiquiri...
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